Is the General Hardware business for you ? Find out in this 38 page guide which contains :
- * Demand from Maintenance Activities.
- * Demand from Fresh Development
- * Do Consumer Habits Favour A New Hardware?
- * Who are the Consumers?
- * 'Contractor' Outsourcing
- * Purchase Process
- * What Influences Choice of Hardware Shop?
- * Willingness To Buy From A New Shop
- * How Consumers Discover A New Hardware Shop?
- * Hardware Shop Satisfaction
- * Consumer Needs versus Business Reality
- * Consumer Profile
- * Consumer Character vs. New Hardware Shop
- * What It All Means for A New Hardware Shop
- * What Exists In The Market?
- * Market Structure
- * Classification By Size;
- * Classification by Set Up
- * A Note on Physical Set Ups
- * Retailers: How Long They Have Existed
- * Retailers: Average Sales
- * Retailers: Biggest Sale
- * Retailer: Source of Stock
- * Retailer: Marketing
- * Basis of Competition
- * Strengths and Weaknesses of Existing Shops
- * The Margins
- * Customer Switching
- * Specialization vs. General
- * The Products
- * The Market Entry Strategy
- Process
- Operations
- * Premises
- * Product list - Wholesale & Retail prices
- * Possible stock
- * License - Type & Cost
- * Manpower
- * Starting Capital
- * Monthly Expenses
- * Low-profit scenario and much more
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