FMCG Small Scale Wholesaler

If you would like to start distributing fast moving consumer goods at a small scale this quick guide will jump start you. It contains:

• Overview
• The FCMG Distribution Channel   
• Types of Small Scale Wholesale Set Ups   
• Becoming A Distributor   
• Choice of Products to Distribute   
• Choice of Location   
• Suppliers   
• Products, Margins, Markets: Some Case Studies   
• Case Study One: Mass Market Mandazi   
• Case Study Two:  Bread   
• Case Study 3: Variety of Products   
• Resources Required   
• Market Entry   
• Virgin Market   
• Competitive Market   
• Winning Retailers   

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