A business opportunity exists in selling cake boxes. This quick analysis includes:
- The Brief
- A Note on Cake Packaging In Kenya
- What Exists in The Market Presently.
- Substitutes
- Problems and Opportunities
- Strengths of the existing cake packaging shops
- Weakness of the existing cake packaging shops
- Opportunities
- Is the timing right for this kind of business
- Challenges of starting and possible solutions
- Target Customer
- Customer Accessibility & Concentration
- Customer Switching Costs
- Customer Acquisition Costs
- Cross Selling / Branding / Premises
- Quality/ service in relation to competitors
- Organic growth
- Regulatory
- Suppliers
- Capital
- Critical Success Factors
- Size of Industry
- Major Equipment
- Time Frame To Set Up / Process
- Pricing & Margins
- Cash Cycle
- Scalability
- Manpower
- Management
- Conclusion
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